One Big City or Spread Out? U.S. Retail Concentration by State
In some states, most independent retail sits in a single dominant city. In others it's scattered across dozens of small towns. We measured the gap.
Published June 8, 2026 · Data updated September 15, 2026 · Useful Economy Research
The extremes
Why this matters
A state can have plenty of stores yet feel like a retail desert outside one hub. Nevada is the starkest case: 57.7% of all its independent storefronts sit in Las Vegas alone. Shop elsewhere in the state and the options thin out fast.
At the other end, New Jersey's retail is remarkably distributed — its largest city, Jersey City, holds just 2.0% of the state total. Local shopping there is a small-town, many-main-streets affair rather than a single-downtown one.
Retail concentration, most to least centralized
Share of each state's independent retail located in its single largest retail city.
Based on city/town labels in the source data; multi-borough cities (e.g. New York vs. Brooklyn) may be listed separately, which understates a few large metros.
Frequently asked questions
- Which state's retail is most concentrated in one city?
- Nevada's, where Las Vegas alone accounts for 57.7% of the state's independent retail storefronts.
- Which state has the most spread-out retail?
- New Jersey's retail is the most distributed: its largest retail city, Jersey City, holds only 2.0% of the state total.
Related reports
More national reports
The densest retail states
- Biggest Retail Cities in Vermont: Top 25 Towns Ranked#1 for retail per capita — 1055.7 per 100k
- Biggest Retail Cities in Wyoming: Top 25 Towns Ranked#2 for retail per capita — 992.9 per 100k
- Biggest Retail Cities in New Hampshire: Top 25 Towns Ranked#3 for retail per capita — 983.8 per 100k
- Biggest Retail Cities in Maine: Top 25 Towns Ranked#4 for retail per capita — 970.3 per 100k
- Biggest Retail Cities in Montana: Top 25 Towns Ranked#5 for retail per capita — 917.9 per 100k
- Biggest Retail Cities in North Dakota: Top 25 Towns Ranked#6 for retail per capita — 910.3 per 100k
- Biggest Retail Cities in Hawaii: Top 25 Towns Ranked#7 for retail per capita — 848.3 per 100k
- Biggest Retail Cities in Oregon: Top 25 Towns Ranked#8 for retail per capita — 837.3 per 100k
Store types by state
- Hardware Stores by State: Every State Ranked90,909 nationwide
- Clothing Stores by State: Every State Ranked140,993 nationwide
- Furniture Stores by State: Every State Ranked130,785 nationwide
- Shoe Stores by State: Every State Ranked83,128 nationwide
- Gift Shops by State: Every State Ranked71,520 nationwide
- Jewelry Stores by State: Every State Ranked70,320 nationwide
- Pet Stores by State: Every State Ranked63,517 nationwide
- Florists by State: Every State Ranked59,674 nationwide
Data & method
- Source: Foursquare Open Source Places (U.S. slice, Apache-2.0), counted by Useful Economy. Population: U.S. Census Bureau Vintage 2023 estimates (July 1, 2023).
- What counts as retail: an open place carrying a Retail category label. Grocery and other food retail, pharmacies, convenience stores and fuel, liquor, cannabis, tobacco and vape, automotive, gun and hunting, adult, betting, fireworks, markets and shopping malls are excluded, so the counts describe shoppable independent storefronts rather than all commerce.
- Counting rule: each place is counted once, under its primary retail category and the city/town label on its address. Town tables include only towns with at least five places. Per-100k figures divide by state population; city populations are not used.
- Generated: September 15, 2026. Figures refresh when the source data is re-counted.
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